Purpose Beyond Profit – Ed Freeman

by | Aug 1, 2013 | Guest Perspectives

In the words of Darden school of management professor and Conscious
Capitalism, Inc trustee Ed Freeman,

“We need red blood cells to live (the same way a business needs profits to
live), but the purpose of life is more than to make red blood cells (the same
way the purpose of business is more than simply to generate profits).”

While making money is essential for the vitality and sustainability of a business, it is not the only or even the most important reason a business exists. Conscious businesses focus on their purpose beyond profit.

 

picture-13-1349082936

Ed Freeman

Sign up for the Newsletter

Get the newsletter and stay plugged in.

Join

The next evolution of business

UPCOMING EVENTS

Find out how to engage with upcoming events.

Subscribe to
People + Profit Show from Conscious Capitalism Arizona

Or subscribe with your favorite app by using the address below

Recent Posts

10 Ways to Stay Connected to Your Community in Slow Months

10 Ways to Stay Connected to Your Community in Slow Months

How do you stay connected to your community, even in a slow season? To help you stay connected to your community, we asked conscious business leaders and small business owners this question for their best insights. From writing story-based emails to hosting community...

11 Examples of Higher Purpose in Business

11 Examples of Higher Purpose in Business

Do you have a defined higher purpose in your company? If so, what is it and how do you incorporate it into the organization?    To help you define a higher purpose for your business, we asked founders and CEOs this question for their best insights. From helping...