Purpose Beyond Profit – Ed Freeman

by | Aug 1, 2013 | Guest Perspectives

In the words of Darden school of management professor and Conscious
Capitalism, Inc trustee Ed Freeman,

“We need red blood cells to live (the same way a business needs profits to
live), but the purpose of life is more than to make red blood cells (the same
way the purpose of business is more than simply to generate profits).”

While making money is essential for the vitality and sustainability of a business, it is not the only or even the most important reason a business exists. Conscious businesses focus on their purpose beyond profit.

 

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Ed Freeman

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People + Profit Show from Conscious Capitalism Arizona
People + Profit Show from Conscious Capitalism Arizona
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Free enterprise capitalism has served to lift more people out of poverty than any other socio-economic system ever conceived, empowering social cooperation, human progress, and elevating humanity. Good business is the answer to many of the global issues humankind is facing and that is what will dive into on this show as we interview business and community leaders from around the state of Arizona who are building businesses that really take care of people AND the bottom line.

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