11 Ways to Engage With Stakeholders in 2022

by | Feb 28, 2022 | Blog

11 Ways to Engage With Stakeholders in 2022

What is one way that you will engage and/or support all of your stakeholders this year?

To help you discover the best ways to engage with your stakeholders, we asked conscious business owners and leaders this question for their best insights. From managing expectations to choosing the right communication plan, there are several ways businesses are engaging with stakeholders. Their answers may help your business improve its stakeholder support strategy in 2022. 


Here are 11 ways to engage with stakeholders this year

  • Manage Expectations
  • Provide Valuable Resources
  • Listen and Identify Stakeholder Needs
  • Engage in Giving Back
  • Using Data to Involve Stakeholders in Decision-making
  • Push for More Business Without Hiking Rates
  • Get Everyone On Board to Create a Long-term Growth Plan
  • Think Like a Reporter
  • Host “Recharge” Days to Improve Mental Health
  • Provide Monthly Reports
  • Have the Right Communication Plan 

 

11 Ways to Engage With Stakeholders in 2022

Manage Expectations

I don’t like to overpromise and underdeliver, as that can seriously damage the trust that is essential in stakeholder relationships. I think it’s important that everyone understands any challenges we’re facing, so I am in constant communication with stakeholders to manage expectations. If everyone knows what’s possible and what isn’t, and why I make certain decisions over others, we can all stay on the same page.

Eric Blumenthal, The Print Authority

 

Provide Valuable Resources

Placing a child for adoption is not a decision ever taken lightly. Our supportive staff and resources are available for expectant mothers so they can make the most informed decision possible for themselves and their babies. We provide the resources and adoption education needed to ensure that mothers can make the best choices. We are dedicated to empowering expectant mothers throughout the entire adoption process and walk with them every step of the way.

Kenna Hamm, Texas Adoption Center

 

Listen and Identify Stakeholder Needs

When I talk with my stakeholders, I approach these conversations earnestly. I really listen to what they have to say and show that I’m paying attention. I find that clear communication is the key to identifying and providing what stakeholders need. That’s the path I’ve taken in the past and will continue to follow this year.

Vicky Franko, Insura

 

Engage in Giving Back

Stakeholder engagement has risen as a top priority in business, particularly over the past year. Taking time to connect, educate and activate these valuable partners can reap big rewards long-term, both for your business and for your community. Consider engaging your stakeholders in your corporate citizenship efforts. Look at opportunities where you might join forces to raise funds for a worthy cause, or galvanize this group through volunteer offerings, whether these offerings are online or in-person you’ll be serving as a connector for positive change. By engaging stakeholders in your giving efforts, you are forging a more authentic, meaningful bond, and enduring bond.

Tyler Butler, Weedmaps

 

Use Data to Involve Stakeholders in Decision-making

Data is key in making any organizational decisions in the modern age. With proper data visualization, presentation and interpretation, it is possible to engage stakeholders in the most crucial decision-making for the firm. At CocoFinder this year, we are working with data scientists more thoroughly to ensure that we can leverage all the data points we have in our organization to help engage stakeholders more in decision-making.

Harriet Chan, CocoFinder

 

Push for More Business Without Hiking Rates

As stakeholders of businesses continue to suffer on the financial front, one way to make your way back to profits and growth is to push for more work and orders while keeping your prices the same. This way, you offer value to customers and tell them that you understand existing financial challenges and do not wish to add to their burdens. At the same time, in pushing for more business, you rake in more revenue. And this tells investors and other financial stakeholders that you are also concerned about their economic well-being. At the same time, the resulting acceleration in business — possibly, new responsibilities and recruitments too — also relays a message to employees and managers that everything is alright as far as business, operational, and organizational stability are concerned.

Jase Rodley, Jase Rodley

 

Get Everyone On Board to Create a Long-term Growth Plan

The current challenges in business are universal, and as organizations continue to suffer, it is essential to try different approaches. One way to boost the confidence of stakeholders is to invite onboard every stakeholder and provide them the opportunity to work out a growth plan that goes beyond the present and concentrates on long-term prospects. This approach has two benefits. Firstly, it allows every stakeholder to contribute to real-time solutions, promotes transparency, and welcomes proactive participation. Secondly, it helps stakeholders turn their attention to positive outcomes in the future rather than only worrying about unavoidable short-term downturns.

Krista Haws, Dripped Coffee

 

Think Like a Reporter

For people to engage with you, you need them to hear about you first. In this era of information overload, thinking like a reporter is the best way to get your message out there — come up with a catchy headline, pitch it the right way, and then see where it goes from there. Make sure you know your reader, offer something compelling, and see results. We think about our content like a reporter would — in an easy-to-digest bite-sized chunk of text diversified with images and videos. People are always looking for great content, especially when it’s helpful.

Chris Thompson, Backdoor Survival

 

Host “Recharge” Days to Improve Mental Health

One of our key points of emphasis this year will be supporting the mental health of our team members. Covid has been incredibly stressful on people, both personally and professionally. So in an effort to buoy spirits and provide some relief, we plan to hold recurring, monthly days off to recharge our batteries. The plan is that the third Wednesday of every month will be a “recharge” day, where every employee gets the day off paid to mentally recharge. Our hope is that these days give employees something to look forward to, and that they will actually use these breaks for self-care. After all, a happy, positive workforce is a productive workforce, and employee mental health is a cornerstone of achieving that state.

John Ross, Test Prep Insight

 

Provide Monthly Reports

One way that we will engage and support all of our stakeholders this year is provide monthly reports on our company’s progress and performance to all stakeholders. Instead of just doing quarterly updates, we have enhanced this program to provide monthly updates to all our stakeholders each month. As we approach the launch of our product, we will continue to work towards getting new preorders and invest in our SEO to improve our business. This is just one way that we plan to engage and support our stakeholders this year.

Amaury Kosman, Circular

 

Have the Right Communication Plan

For effective communication, it is essential to create a clear and concise stakeholder communication plan. The goal should be to be proactive, to know the stakeholders, and to share the right information at the right time. Various sources of information such as newsletters, PR, and direct dialogue must be leveraged on a regular basis. A communications manager can be appointed for this purpose.

Jazz Gill, SPARBAR

 

 

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